Descriptor
| Advertising | 2 |
| Merchandising | 2 |
| Secondary Education | 2 |
| Publicize | 1 |
| School Newspapers | 1 |
| Services | 1 |
| Student Publications | 1 |
| Yearbooks | 1 |
Source
| Scholastic Editor | 2 |
Author
| Jerome, E. A. | 1 |
| Schultz, Pat | 1 |
Publication Type
| Guides - General | 1 |
| Journal Articles | 1 |
| Reports - Descriptive | 1 |
Education Level
Audience
| Practitioners | 1 |
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Schultz, Pat – Scholastic Editor, 1980
Suggests ways to sell school yearbooks early in the school year so that bids can be considered with money in hand and so that staff members can concentrate on producing a good book. Describes methods used at a small Iowa high school for selling yearbooks and for selling yearbook advertising space. (TJ)
Descriptors: Advertising, Merchandising, Secondary Education, Student Publications
Jerome, E. A. – Scholastic Editor, 1976
Offers advice to the school newspaper sales person so an account will not only be sold but will be properly serviced. (HOD)
Descriptors: Advertising, Merchandising, Publicize, School Newspapers
