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Yeager, Joseph; Sommer, Linda – Qualitative Report, 2007
Combining psycholinguistic technologies and systems analysis created advances in motivational profiling and numerous new behavioral engineering applications. These advances leapfrog many mainstream statistical research methods, producing superior research results via cause-effect language mechanisms. Entire industries explore motives ranging from…
Descriptors: Research Tools, Qualitative Research, Language Research, Systems Analysis
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Yeager, Joseph; Sommer, Linda – Qualitative Report, 2007
Selecting a statistical framework for a behavioral study has profoundly different results than does a linguistically framed research strategy. The linguistic strategy overcomes many limitations inherent in statistical strategies and offers more meaningful results. Inferential statistical studies often discuss how the findings "explain" the results…
Descriptors: Statistical Studies, Language Processing, Research Tools, Qualitative Research
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Yeager, Joseph; Sommer, Linda – Qualitative Report, 2007
Written and spoken language contains inherent mechanisms driving motivation. Accessing and modifying psycholinguistic mechanisms, links language frames to changes in behavior within the context of motivational profiling. For example, holding an object like an imported apple feels safe until one is informed it was grown in a toxic waste dump.…
Descriptors: Language Processing, Research Tools, Qualitative Research, Language Research