Having completed graduate degrees in educational research and counseling, I have studied the theory of focus groups and participated in many while in a classroom setting. Interestingly, I had never moderated one until my first attempt in a text-based online environment. This paper describes my preparation for the session as well as the issues I…

The authors make a case for using wiki technology in qualitative research. A wiki is an online database that allows users to create, edit, and/or reflect on the content of a web page. Thus, wiki technology can support qualitative research that attempts to understand the shared thinking of participants. To illustrate the use of the wiki for this…

In this paper I seek to inquire upon audience's perceptions of creativity in online advertising--a heretofore poorly understood area. This paper initially outlines current academic understanding of creativity in online advertising, mainly derived from quantitative assessments. It then advances a qualitative methodology including diary-interviews…

Advances in technology provide researchers with increased opportunities to locate and conduct research with populations that have historically been inaccessible. This manuscript describes the development of private, voluntary web-based groups, and the process for using web cameras to conduct individual web-based interviews as a method of data…

Postmodernism has influenced family therapy in significant ways, from clinical work to family therapy research. Little has been written, however, on how to conduct postmodern research in a manner reflecting marriage and family therapy inquiries. The present study seeks to investigate doctoral students understanding of postmodern family therapy…