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Zuckerman-Parker, Michelle; Shank, Gary – Qualitative Report, 2008
The town hall focus group method is described in this paper. We start by outlining the circumstances that brought about this unusual research strategy. Then, we describe the tactical decisions we made that allowed this particular effort to be a success. We conclude with a series of concrete suggestions for conducting focus groups with large groups…
Descriptors: Municipalities, Qualitative Research, Research Methodology, Focus Groups