High-risk alcohol use on college campuses is associated with several negative consequences for students. Social norms campaigns are a widely used intervention aimed at decreasing high-risk alcohol use in a university population but their efficacy can vary based on students' peer groups and gender. Research on gendered drinking norms for college…

As alcohol-related incidents and tragedies continue to be a major concern on college campuses, researchers and college counseling center directors struggle to find the most effective alcohol prevention programs Several theories have been adapted to form the foundation of prevention programs. These programs have then been evaluated to discover…