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Bright, Brittany M. – ProQuest LLC, 2018
The purpose of this study was to identify the approaches to learning of the millennial generation and to describe the student's perspective on the relationship that social media and technology has on individual approaches to learning. This study specifically identified the demographic profile of the generational group who were business freshmen…
Descriptors: Social Media, Technology Uses in Education, College Freshmen, Business Administration Education
Fratto, Victoria A. – ProQuest LLC, 2010
This study was designed to determine if the use of online curricular tools as a pedagogical supplement to an introductory accounting course would improve student accounting knowledge as compared to traditional teaching methodology. The curricular model employed course-embedded online assessments and tools that were designed to assist an accounting…
Descriptors: Business Administration Education, Private Colleges, Accounting, Introductory Courses
Vasbinder, William K. – ProQuest LLC, 2012
There is evidence in the literature (Komives, Lucas, & McMahon, 2007, Cavico & Mujtaba,2010; NACE, 2010; Garvin and Datar, 2008) suggesting that employers expect that business school graduates who they consider for employment possess foundational leadership content knowledge combined with some application experience. This study was…
Descriptors: Case Studies, College Students, College Faculty, Curriculum Design