Publication Date
| In 2025 | 0 |
| Since 2024 | 0 |
| Since 2021 (last 5 years) | 0 |
| Since 2016 (last 10 years) | 1 |
| Since 2006 (last 20 years) | 1 |
Descriptor
| College Admission | 1 |
| College Choice | 1 |
| College Students | 1 |
| Decision Making | 1 |
| Design | 1 |
| Enrollment | 1 |
| Higher Education | 1 |
| Marketing | 1 |
| Social Media | 1 |
| Student Recruitment | 1 |
| Universities | 1 |
| More ▼ | |
Source
| ProQuest LLC | 1 |
Author
| Emmy J. Zimmerman | 1 |
Publication Type
| Dissertations/Theses -… | 1 |
Education Level
| Higher Education | 1 |
| Postsecondary Education | 1 |
Audience
Location
| Missouri | 1 |
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Direct linkEmmy J. Zimmerman – ProQuest LLC, 2020
The purpose of this study is to investigate relationships between social media marketing, social media platforms, and student choice of higher education institutions. Through evaluating current research, this study addresses potential changes needed to ensure colleges' and universities' marketing and admissions teams are using social media in ways…
Descriptors: Decision Making, Social Media, Marketing, Higher Education
