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User Data Spectrum Theory: Collecting, Interpreting, and Implementing User Data in Organizations
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Peer, Andrea Jo – ProQuest LLC, 2017
Organizations interested in increasing their user experience (UX) capacity lack the tools they need to know how to do so. This dissertation addresses this challenge via three major research efforts: 1) the creation of User Data Spectrum theory and a User Data Spectrum survey for helping organizations better invest resources to grow their UX…
Descriptors: Data Collection, Data Interpretation, Theories, Use Studies