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Kang, Juhee – ProQuest LLC, 2014
Over the last decade, mobile communication has become increasingly available, affordable and accessible even to the poor and disadvantaged at the Bottom of the Pyramid (BOP) in developing countries. This unprecedented connectivity at the BOP introduces not only an untapped group of media users for communication researchers, but also a new hope…
Descriptors: Low Income, Information Technology, Telecommunications, Social Change