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Computer Use1
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The Effect of Perceived Privacy Breaches on Continued Technology Use and Individual Psychology: The Construct, Instrument Development, and an Application Using Internet Search Engines
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Ahmad, Altaf – ProQuest LLC, 2010
This dissertation involved the development of a new construct, perceived privacy breach (PPB), to evaluate how a person perceives breaches of privacy in terms of whether they perceive any exchange of information was fair or not and how they believe it will impact people whose information has been shared. . This instrument assists researchers to…
Descriptors: Privacy, Computer Use, Individual Psychology, Search Engines