An effective collegial and relatively noncompetitive approach to integrated planning developed at King's College is discussed. The development of a structured system of intensive oral communication; an organizational design integrating planning, budgeting, marketing, and evaluation, and a modified matrix management system are described. (MLW)

The case of a fictitious small, private college illustrates how such colleges may require planning strategies differing from those used by other institutions. Such "enlightened brinkmanship" requires exceptional intuitive and market-oriented skills among campus leaders and faculty and a well-run organization. (MSE)

North Central College in Illinois designated 1986-87 as a planning year. One of the major objectives of the Five-Year Master Plan, the development of a computerized planning model later used in a board of trustees planning conference, is described. (MLW)

The article describes how one liberal arts college, Mount Saint Mary's College (Maryland), developed a core curriculum over a four-year period. The curriculum's roots in a faculty survey and issues of consensus and debate (especially the curriculum's principle of integration) are discussed. Principles such as detailed organization with flexibility…

Most small colleges face difficult decisions during the 1980s regarding their institutional identity and educational goals. Forces acting upon college administrators today tend to favor comprehensiveness at the expense of distinctiveness. Society will be served better by an array of distinctive small colleges, each having a character of its own.…

Since the late 1960s, Messiah College, a small, church-related college in rural Pennsylvania, has operated an urban satellite campus in Philadelphia in collaboration with Temple University, a public institution in that city. The campus makes accessible to students of both institutions the best of both private and public, urban and rural, and small…

By responding to the specialized needs of their clientele, private institutions have provided a personalized, value-oriented education to a degree not possible in the public sector. Notwithstanding the accomplishments of private institutions, demographic studies of postsecondary education indicate declines in private enrollments, a trend that is…

A bibliography intended to provide resources to those involved in planning on the small college campus is provided. Sources and types of information available include case studies, theoretical models, application and evaluation strategies, research reports, technical guides, and philosophical speculations. (MLW)

Practical steps for designing and implementing a planning process for small colleges are described, including designing for desired changes and measuring the changes accomplished. Focus is on the achievement of desired change rather than acceptance of uncontrolled change. (This article was excerpted from a handbook by Miller and Louis J. Vaccaro.)…

A study of successful strategies used by several hundred small, private, liberal arts colleges for fund raising, a fund-raising model developed from the results, and suggestions for enhancing fund-raising capabilities in this sector are reported. (MSE)

Under the leadership of a new president, Arkansas College engaged in a year-long evaluation and planning process. The "Small College Academic Management Project" (SCAMP), aimed at dispersing academic decision-making authority while maintaining the necessary decision-making accountability relationships, is described. (MLW)

Management by objectives (MBO), a participative management process, is discussed with specific reference to helping small colleges deal with enrollment and financial decline. Recommendations for implementation of MBO and some common pitfalls to be avoided are included. (BH)