Descriptor
Change Strategies | 1 |
College Planning | 1 |
Higher Education | 1 |
Institutional Survival | 1 |
Organizational Development | 1 |
Private Colleges | 1 |
Small Colleges | 1 |
Source
Planning for Higher Education | 1 |
Author
Townsley, Michael | 1 |
Publication Type
Journal Articles | 1 |
Opinion Papers | 1 |
Reports - Evaluative | 1 |
Education Level
Audience
Administrators | 1 |
Practitioners | 1 |
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating

Townsley, Michael – Planning for Higher Education, 1991
The case of a fictitious small, private college illustrates how such colleges may require planning strategies differing from those used by other institutions. Such "enlightened brinkmanship" requires exceptional intuitive and market-oriented skills among campus leaders and faculty and a well-run organization. (MSE)
Descriptors: Change Strategies, College Planning, Higher Education, Institutional Survival