Recent work integrating Cultural-Historical Activity Theory (CHAT) with Systemic Functional Linguistics (SFL) forms a basis for systematizing action research in higher education. This basis strengthens what are often otherwise its methodological weaknesses, namely, the disconnection between analysis and subsequent plans for action and the…

This paper provides an overview of the entire process necessary to developing a university-wide web survey, from the community-building process for creating support for the survey and determining the questions, to the specific tasks necessary for designing and administering an efficient web product. (Contains 17 tables.)