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McClintock, Patricia J.; Snider, Kevin J. G. – New Directions for Institutional Research, 2008
There is almost nothing more frustrating to an institutional researcher than seeing university leaders ignore data. The case study in this article examines how an institutional research office was able to put data to work in enrollment services and produce record-setting numbers of applications, admissions, and confirmations within a nine-month…
Descriptors: Institutional Research, Recruitment, Case Studies, Decision Making