The vocative use of the Chinese term of address "tongzhi" ("comrade"), is analyzed. It was found that in its unmarked form it is a neutral term, but marked, its use becomes a negotiation to change the social distance between speaker and addressee, possibly explaining how certain such structures evolve and are maintained. (MSE)

Changing Chinese address norms are discussed, including the term "tongzhi" ("comrade") and preferred use of official titles by some Chinese officials; use of traditional terms for "Mr.", "Mrs.", and "Miss"; second singular pronouns of "ni" and "nin"; address of women; and some…