Presents preliminary data about audience perceptions to colorized movies. Finds that colorized films were seen as more contemporary and were evaluated slightly more favorably. (RS)

Analyzes the Federal Communication Commission's (FCC) assignment of renewal expectancy to existing broadcast licensees within the framework of the Commission's ongoing inquiry into the comparative renewal process. Discusses and analyzes the rationales given by the Commission to justify its current policy. Finds only the criteria of excellent…

Assesses the effect of model ethnicity on prejudiced respondents, and thus on advertising effectiveness. Finds that, for the most part, use of Asian models does not cause prejudiced respondents to evaluate a product or advertisement more negatively than when White models are used. (SR)

Examines the number and kind of sources certain magazines included in articles about science. Finds that science magazines did not use expert sources more often or even carry proportionately more breaking science news than did business and news magazines. (SR)

Reports the response of the German press to the threat of Nazism during the 1920s and early 1930s prior to Hitler's rise to power. (RB)

Presents the results of a survey on the salaries and fringe benefits received by staff members on weekly and smaller dailies in the New England region. (RB)

Concludes that newspaper publishers must look at the broadcast media in terms of relevant competition and search for those aspects of their product that will appeal to and serve a perceived need of the consumer. (RB)

Concludes that headline typefaces have no effect on page appeal and reader interest.

Concludes that the typical environmental reporter is a journalism graduate and experienced newsman, but has a minimal background in the related sciences. (RB)

Study finds a lower accuracy and higher error rate for science news coverage than for earlier studies of regular news coverage. (RB)

Concludes that corporate newspapers, which are designed to benefit management and employees, generally fulfill that function. (RB)

An analysis of coverage of Congress during 1973-74 in four major newspapers revealed that Congress received more coverage than the President, and the Senate received more coverage than the House of Representatives. (GW)

In a study of jointly-owned morning/evening newspapers in 96 United States cities, it was found that those morning/evening newspapers that were similar in content and appearance reached higher proportions of dual subscribers than those that were dissimilar. (GW)

Reports on a study of the number, type, and source of photographs featured in major metropolitan daily newspapers. (GW)