Reports on a study in which content analysis of a community newspaper and open-ended questioning of residents were used to analyze the newspaper's influence on the local information the public has and the topics the public considers salient over time. (GW)

Describes a study in which respondents were asked to evaluate their local newspaper, to tell which parts of the paper they considered the most useful, to state which newspaper items they read, and to tell why they read those items. (GW)

Concludes that reader enjoyment is related to both syntactic and semantic unpredictability. (FL)

Reports that the advent of television in South Africa has brought about some marked changes in newspaper readership patterns, for the most part accelerating trends that had begun before it started. Notes that the single most significant trend is toward an ever-increasing Black readership. (GT)

Data from a study of the newspaper reading habits of 18- to 34-year-olds suggest that reading a daily newspaper is a habitual practice involving certain repetitive actions and that the newspaper habit is dependent on the tradition of newspaper reading in the home when the individual was growing up. (GT)

A study of 150 residents of a small southern Illinois city suggests that there are significant correlations between local daily newspaper content and what people in the community report reading and talking about, but that there are only nonsignificant partial correlations between the newspaper's and the residents' agendas about local news. (GW)

Concludes that in-home subscriptions to magazines that appeal to students' interests can improve their reading skills. (FL)

Data from a comparative study of media use and preferences in two Tennessee towns reveal significant differences in media preferences and challenge some lingering stereotypes about the homogeneity of a small town's use of its daily newspaper. (GT)

Takes an integrative look at the correlates of newspaper school students from Dallas, Texas. Suggests that the most important predictor of nonreadership is perception of time and effort needed to read the newspaper, with nonreaders having neither time nor interest. (MG)