Determinants of Network News Coverage of the Oil Industry during the Late 1970s.

Erfle, Stephen; McMillan, Henry

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Peer reviewed

ERIC Number: EJ398881

Record Type: Journal

Publication Date: 1989

Pages: N/A

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ISBN: N/A

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EISSN: N/A

Determinants of Network News Coverage of the Oil Industry during the Late 1970s.

Erfle, Stephen; McMillan, Henry

Journalism Quarterly, v66 n1 p121-28 Spr 1989

Examines which firms and products best predict media coverage of the oil industry. Reports that price variations in testing oil and gasoline correlate with the extent of news coverage provided by network television. (MM)

Descriptors: Commercial Television, News Media, Petroleum Industry, Television Research

Publication Type: Journal Articles; Reports - Research

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A