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Peer reviewed Peer reviewed
Gantz, Walter; Zohoori, Ali Reza – Journalism Quarterly, 1982
Concludes that the answer to the question of whether viewers restructure their lives to accommodate television or whether television is made to fit into the existing structure of their lives is functionally related to the programing and the time period involved. (FL)
Descriptors: Audiences, Programing (Broadcast), Television Research, Television Viewing
Peer reviewed Peer reviewed
Levine, Grace Ferrari – Journalism Quarterly, 1986
Concludes that major market local television newscasts include substantial doses of helplessness, most of it at extreme levels. Specifically, members of the general public are often presented as helpless, and, by implication, so are television viewers. (FL)
Descriptors: Audiences, Helplessness, Information Sources, News Reporting
Peer reviewed Peer reviewed
Rubin, Alan M. – Journalism Quarterly, 1981
Suggests that those who hold the greatest affinity with the television news program, "60 Minutes," watch the program to be entertained while seeking information. (FL)
Descriptors: Audiences, Journalism, Motivation, News Media
Peer reviewed Peer reviewed
Hill, David B.; Dyer, James A. – Journalism Quarterly, 1981
Reports that 30 percent of those individuals watching a news broadcast were viewing it on nonlocal stations provided by cable television. (FL)
Descriptors: Audiences, Cable Television, News Media, Television Research
Peer reviewed Peer reviewed
Ksobiech, Kenneth; And Others – Journalism Quarterly, 1980
An analysis of audience perceptions of videotaped versus filmed actualities on television newscasts suggested that videotaped actualities were perceived as more immediate than filmed actualities, and that audience evaluation of newscasts using videotaped actualities was higher than audience evaluation of newscasts using filmed actualities. (GT)
Descriptors: Audiences, Comparative Analysis, Films, News Reporting
Peer reviewed Peer reviewed
Shosteck, Herschel – Journalism Quarterly, 1975
Research explains why some television editorials are effective in altering attitudes and behavior while others are not. (RB)
Descriptors: Audiences, Behavior Patterns, Editorials, Higher Education
Peer reviewed Peer reviewed
Austin, Bruce A. – Journalism Quarterly, 1982
Concludes that the advent of an independent television station had little apparent effect on the programing of three network stations in the same market. (FL)
Descriptors: Audiences, Comparative Analysis, Mass Media Effects, Programing (Broadcast)
Peer reviewed Peer reviewed
Gandy, Oscar H., Jr.; Signorielli, Nancy – Journalism Quarterly, 1981
Examines the extent to which violence contributes to the size of the audience for a television program. (FL)
Descriptors: Advertising, Audiences, Broadcast Industry, Content Analysis
Peer reviewed Peer reviewed
Buddenbaum, Judith M. – Journalism Quarterly, 1981
Concludes that viewing religious programing on television is positively correlated to the need to know oneself better and negatively correlated to the need for entertainment. (FL)
Descriptors: Audiences, Needs Assessment, Programing (Broadcast), Psychological Characteristics
Peer reviewed Peer reviewed
Hsia, H. J. – Journalism Quarterly, 1974
Indicates that between 30 and 60 percent of the television viewers engage in a number of extra activities during commerical breaks. (RB)
Descriptors: Audiences, Commercial Television, Higher Education, Recall (Psychology)
Peer reviewed Peer reviewed
Grunig, James E. – Journalism Quarterly, 1983
Identifies five reporter publics for corporate public affairs programs, some of whom are motivated by personal interests, others by institutional factors. (FL)
Descriptors: Audiences, News Reporting, Organizational Theories, Organizations (Groups)
Peer reviewed Peer reviewed
Wulfemeyer, K. Tim – Journalism Quarterly, 1982
Describes a technique for analyzing local television newscasts that uses weighted categories of news content and an audience survey. Reports the results of a study that used the technique. (FL)
Descriptors: Audiences, Comparative Analysis, Content Analysis, Evaluation Methods
Peer reviewed Peer reviewed
Perloff, Richard M.; And Others – Journalism Quarterly, 1982
Describes an experiment that manipulated two variables, repetition and pausing for viewer "digestion" of information in a news telecast. Concludes that the use of repetition increased viewers' retention of information, but that pauses did not. (FL)
Descriptors: Audiences, Information Sources, Learning Processes, News Reporting
Peer reviewed Peer reviewed
Sparkes, Vernone – Journalism Quarterly, 1978
A survey of cable television subscribers suggests that Public Broadcasting System programing benefits from repeat scheduling since regardless of which time a show might be dropped from the schedule about 23 percent of the audience would be lost, compared to a 12.2 percent audience loss for commercial entertainment programs. (GT)
Descriptors: Audiences, Cable Television, Commercial Television, Programing (Broadcast)
Peer reviewed Peer reviewed
Kraus, Sidney; And Others – Journalism Quarterly, 1974
Finds an inverse relationship between the amount of media exposure to campaign information and television audience ability to name the candidates. (RB)
Descriptors: Audiences, Communication (Thought Transfer), Elections, Higher Education
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