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Peer reviewed Peer reviewed
Elebash, Camille; Rosene, James – Journalism Quarterly, 1982
Reveals that political advertisements in newspapers covered more issues than did their counterparts in either radio or television in the 1978 gubernatorial campaign in Alabama. (FL)
Descriptors: Advertising, Content Analysis, Media Research, Newspapers
Peer reviewed Peer reviewed
Riffe, Daniel – Journalism Quarterly, 1990
Surveys 82 Alabama legislators and finds officials' views of the press as adversary or agent of consensus relates to perceived value of media for job-relevant information. Suggests a dysfunction of the "watch-dog" role because those believing the consensus model found the press more useful than those seeing the press as an adversary. (MG)
Descriptors: Information Sources, Legislators, Mass Media Effects, Mass Media Role