Skin Shade and Need for Achievement in a Multiracial Society: Jamaica, West Indies.

Tidrick, Kathryn

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Peer reviewed

ERIC Number: EJ074060

Record Type: Journal

Publication Date: 1973

Pages: N/A

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Skin Shade and Need for Achievement in a Multiracial Society: Jamaica, West Indies

Tidrick, Kathryn

Journal of Social Psychology, 89, 1, 25-33, Feb 73

The results of this study indicate skin shade has social and psychological implications. Bias toward lighter skin shades among blacks was apparent. (JB)

Descriptors: Black Community, Ethnic Studies, Racial Attitudes, Racial Differences, Racial Discrimination, Social Attitudes, Social Discrimination

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Authoring Institution: N/A

Identifiers - Location: Jamaica

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Author Affiliations: N/A