In both the stacks of research compiled by education think tanks and in the conversations had around the dining room table by families of aspiring college students, one stumbling block to college enrollment predictably crops up--financial aid. The topics range from avoiding endless, crushing debt to options for part-time jobs. But often the focus…

Enrollment managers will be watching to see how recruitment strategies change when higher education's sleeping giant--net price calculators (NPCs)--wakes in the fall of 2011. Some predict yield projections may be more difficult and reputations will be challenged as prospective students, their families, high school counselors, and independent…