Investigates the role of television in the satisfaction of various psychological needs in the viewer. Through the Q-sort method and subsequent factor analysis, six viewer typologies are identified. (JVP)

A content analysis of television programs presented during times likely to have high proportions of children in the audience indicated that entertainment programs contain messages about the political system which are often negative or inaccurate. (Author/MER)

Reviews findings of recent television research and discusses two dominant issues: the nature and determinants of children's attention to television, and the amount and kind of content retained by different age groups. It is recommended that research on media effects incorporate age-related and individual difference factors. Nineteen references are…

Dialog features--communication flow, language structures, and meaning/content--and nonverbal formal features of six children's television programs are examined to determine if there is dialog simplification, if certain dialog characteristics differentiate among shows sampled, and if there are different combinations of linguistic features and…