This article critiques Carlson's historical assessment of Cooperative Extension (appears in same journal issue) and concludes that while Carlson's historical methods are faulty and biased, his criticism may stimulate extension practitioners to be more sensitive about developing meaningful objectives and evaluating progress toward them. (DM)

Nebraska has been developing a two-way radio communication system for the Cooperative Extension Service, using the master microwave towers of the statewide emergency communication network. It has increased the efficiency of their limited human and economic resources. (NL)

Successful farmers have no intention of sharing their information and techniques. Extension workers must devise a means of discovering changes being made and ways for assisting the less progressive farmers. (NL)

Many Extension Council members were recommended by associates or friends, a procedure that contributed to homogeneity in council membership. Such homogeneity may make it difficult for council members to perceive problems of clientele with characteristics or attitudes different from their own. (DM)

McIntryre explores the questions of county-based extention and increased specialization in Indiana. He compares the multi-county with individual county systems using variables including clientele's reactions to the two systems. (NL)

Reeder deals with extension's confusion about its public and the breadth of its problems, and raises questions about its one-way communication approach to public affairs education. (NL)

The writer suggests that a new aim for Extension should be helping people adjust to social change. (NL)

The early goals of the Extension Service were to increase agricultural productivity and maintain a rural way of life. Extension has been unable to fulfill both goals; increasing agricultural production has led to the liquidation of the rural way of life and to the development of corporate farms. (DM)

Extension must be concerned with training programs for its increasing number of program assistants. Specific suggestions for pre-service and in-service training including subject matter areas and instructional approaches are made. Before organizing activities, selection of program assistants should be carefully considered, the role position…

A comparison made of personal and impersonal Extension contacts made by alienated farmers revealed that farmers with high alienation scores, as measured by the Srole Scale, avoided personal contacts with Extension personnel. Alienation was not a factor in the use of impersonal contacts. (DM)