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Direct linkM. Rajashekhar; Radhika Sharma; Abhishek V. Raut; Ashwini Kalantri; Subodh S. Gupta; The VCaN Collaboration Team – Health Education Journal, 2024
Introduction: The burden of non-communicable diseases (NCDs) is a major challenge for countries, regardless of their level of development. Social branding is an emerging approach to health promotion for NCD prevention. In this paper, the process of social branding is documented as a case study to help researchers develop similar kinds of…
Descriptors: Foreign Countries, Public Health, Health Promotion, Advertising
Biswas, Soniya; Hense, Sibasis; Kodali, Prakash Babu; Thankappan, Kavumpurathu Raman – Health Education Journal, 2023
Objective: This study examined the characteristics and quality of publicly available COVID-19 information education and communication (IEC) materials in India between March and December 2020. Design: An explanatory sequential mixed-method design was employed to examine the characteristics and quality of 265 purposefully selected IEC materials.…
Descriptors: Foreign Countries, COVID-19, Pandemics, Information Dissemination
Sharma, Kartik; Gaiha, Shivani Mathur; Pati, Sanghamitra; Sarabhai, Mallika – Health Education Journal, 2021
Background: Limited evidence exists on the effectiveness of using an entertainment-education methodology to address multiple public health issues and of using participatory street theatre to improve public understanding related to public health. Objective: To assess the feasibility, acceptability and impact of the Actor-Doctor project, an…
Descriptors: Public Health, Health Education, Physicians, Program Effectiveness
Santoso, Monique; Agrawal, Reena; Tiwari, Kritika; Manjanatha, Deepa; Austin, S. Bryn; McAdams-Mahmoud, Ayesha; Craddock, Nadia; Raffoul, Amanda – Health Education Journal, 2023
Objective: Strategic storytelling can be used to reframe dominant cultural narratives and improve community health outcomes. This pilot study assessed the impact of an original, online 3-week e-course, delivered from November to December 2021, in increasing learners' knowledge of and concern for the seriousness of skin-shade discrimination and the…
Descriptors: Public Health, Online Courses, Story Telling, Health Promotion
