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Direct linkGreene, Danielle; Tehranifar, Parisa; DeMartini, Diana P.; Faciano, Andrew; Nagin, Deborah – Health Education & Behavior, 2015
Successful public health media campaigns promote messages, increase awareness, engage the public, and encourage behavior change. Between 2004 and 2006, the Lead Poisoning Prevention Program of the New York City Department of Health and Mental Hygiene conducted a media campaign grounded in social learning theory and the social marketing model to…
Descriptors: Poisoning, Prevention, Mass Media, Public Health
Freudenberg, Nicholas – Health Education & Behavior, 2004
The human response to an environmental hazard can either reduce or exacerbate its impact on health. This article reviews determinants of community-level responses to environmental health hazards. The aim is to identify factors that can enhance a community's capacity to protect itself and to suggest public health strategies that can increase such…
Descriptors: Health Promotion, Health Personnel, Public Health, Environmental Influences
