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Baloch, Fozia Ahmed; Jogezai, Nazir Ahmed; Mohamad Ismail, Shaik Abul Malik – Health Education, 2020
Purpose: This study aimed at exploring food related cultural norms that influence rural mothers' food selection for their primary school aged children (aged 4-7 years). Design/methodology/approach: This is a qualitative study conducted in northern parts of Balochistan province of Pakistan. The Theory of Planned Behaviour (TPB) was applied as the…
Descriptors: Food, Rural Areas, Mothers, Child Health