Children's Comprehension of Televised Formal Features with Masculine and Feminine Connotations.

Huston, Aletha C.

Notes FAQ Contact Us

Back to results

Peer reviewed

ERIC Number: EJ308846

Record Type: CIJE

Publication Date: 1984

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: N/A

EISSN: N/A

Available Date: N/A

Children's Comprehension of Televised Formal Features with Masculine and Feminine Connotations.

Huston, Aletha C.

Developmental Psychology, v20 n4 p707-16 Jul 1984

Children from grades one through six judged commercially produced advertisements, specially produced "pseudocommercials," and verbal descriptions as better suited to advertise a feminine or masculine sex-typed toy. Comprehension of sex-typed connotations was predicted by home television viewing patterns but not by general knowledge of sex stereotypes. (Author/AS)

Descriptors: Childrens Television, Comprehension, Developmental Stages, Elementary Education, Family Influence, Role Perception, Sex Role, Sex Stereotypes, Television Commercials, Television Research, Television Viewing

Publication Type: Journal Articles; Reports - Research

Education Level: N/A

Audience: Researchers; Practitioners

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

Author Affiliations: N/A