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Bonney, Merilyn H. | 1 |
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Bonney, Merilyn H. – Currents, 1989
The long-range planning strategy used at the University of the Redlands to boost alumni program productivity and increase the program budget is outlined. The effort consisted of a series of planning weekends and a number of subtle strategies to justify added resources. (MSE)
Descriptors: Alumni, Budgeting, Change Strategies, Fund Raising