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Kaye, William G. – Currents, 1985
Through an alumni-led effort called Project Search, Haverford College found 72 percent of its 825 missing graduates. The project has paid off in more than renewed alumni ties, with a 20-fold return in the first 3 years of combined annual and capital fund raising. (MLW)
Descriptors: Alumni, Fund Raising, Higher Education, Program Descriptions
Baas, Jacob C. – Currents, 1986
Washington College, a small liberal arts college on Maryland's Eastern Shore, revitalized its fund-raising program, adding an aggressive marketing strategy and a new emphasis on major gifts. They used a three-step process: assessed their situation, solidified their development program, and used that to support a big-gift campaign. (MLW)
Descriptors: Administrators, Alumni, College Administration, Donors
Hubbard, Dean L. – Currents, 1985
Hallmarks of the successful church-related college include: a clear identity and distinct educational goals, loyal and vocal alumni, powerful religious commitments, an active and involved board of trustees, first-rate administration, a "good story," and intense denominational support in dollars. (MLW)
Descriptors: Alumni, Church Related Colleges, College Administration, Educational Finance