The rush to establish effective alumni/admissions volunteer programs is discussed. Institutions call on alumni/admissions volunteers not only because they fill in geographic gaps for the admissions office, but also because they serve as good examples of what a college can do for today's students. (MLW)

There are ways to fire an unproductive volunteer and still do minimal damage to both the volunteer and the alumni association, but an ounce of prevention is advocated. Some types of volunteers that might cause problems are identified and advice on what to do when dismissing a volunteer is provided. (MLW)

Identifies principles of attracting alumni volunteers to community volunteer projects organized by college alumni organizations, considers ways alumni organizations get involved in community service projects, suggests benefits of such projects for alumni organizations, offers principles of successful partnerships with national service…

Alumni with drive and influence can help a college alumni organization meet its long-term goals. Prospective donors may be willing volunteers, and regular review of the alumni notes may suggest volunteers. A diverse volunteer group can best represent diverse alumni populations. Challenging, meaningful assignments that tap expertise are the most…

Traditional recruitment techniques aren't attracting many minority students. Institutions trying to attract minorities are concentrating primarily on blacks. Recruitment strategies should vary according to minority group. (MLW)

Guidelines offered for working with college alumni volunteers in student recruitment efforts include enlisting local alumni leaders' help; communicating expectations and procedures; requiring up-to-date records on local schools; prompt response to volunteer communications; and recognizing volunteer contributions. (MSE)

Three chief alumni relations officers discuss their views on the importance of hiring graduates of the college or university as alumni relations staffers. Opinions ranged from the belief that it is helpful when alumni and staff share an alma mater, to alumni status is not particularly important, to an attempt to mix both in the alumni relations…

Before alumni can identify prospective students, the admissions and alumni offices have to forge a partnership, considering the other's goals and problems. A program for alumni/admissions volunteers has two purposes: to extend the reach of the admissions office and to give alumni a chance to serve. (MLW)

The same care must go into recruiting volunteers as paid personnel. Once the right volunteers have been recruited, there needs to be a systematic approach to retaining and rewarding them. A guide to obtaining, training, and maintaining, the best alumni volunteers is presented. (MLW)

A total of 294 schools, colleges, and universities received prizes in this year's CASE Recognition program. Awards were given in: public relations programs, student recruitment, marketing, program pulications, news writing, fund raising, radio programming, school periodicals, etc. (MLW)

The strategies used by a variety of colleges to involve alumni in student recruitment efforts are described. These include awards programs, scholarships, talent scouting, college nights, interviewing, special events, and communication with prospective or incoming students. The importance of training and communication in the alumni-recruitment…

Brown University's Third World Alumni Activities Program is described. The program is designed to get alumni of African, Hispanic, Asian, or Native American descent involved in alumni activities, student recruitment, and fund raising. (MLW)

Alumni get involved in a network when they share their professional expertise with undergraduates. Programs to bring alumni and students together include: mentor, alumni hosts, alumni rosters in which former students are listed by profession and geographic area, credentials service, etc. (MLW)

Four experienced college alumni volunteers offer information and opinions on how and why they became volunteers, how they serve, amount of time spent volunteering, what the alumni office does that is most helpful, how to keep volunteers from feeling overburdened, how to reward volunteers, and working with a spouse. (MSE)

Colleges and universities are using creative measures to promote student diversity amid anti-affirmative-action movements. Strategies include more extensive outreach, capitalizing on alumni assistance, targeting the economically disadvantaged, making a commitment to the community, and taking a proactive approach. (MSE)