Ageism is highly prevalent, especially among college students. However, efforts to reduce ageism largely take place in helping professions. This activity seeks to promote positive perceptions toward older adults and aging among communication undergraduate students through gerontological education, a positive intergeneration contact experience, a…

The Instagram Activism Slideshow helps undergraduate students bridge theory and practice by connecting the media arguments they see in their daily lives to the principles of policy argument they learn in argumentation courses. Students use a relevant argumentation theory or concept to argue for a public policy in a concise and palatable Instagram…

Courses: Persuasion, Marketing, Advanced Public Speaking, Argumentation. Objectives: The aims of this assignment are to introduce students to the concept of data mining as a tool for audience analysis and to improve students' ability to adapt a message to a specific audience.

Students are often inseparable from Internet and streaming services through various technologies. This reality invites instructors to think about nuanced ways of employing technologies to engage students through both consumption and production of media in classrooms. Our assignment uses the modality of podcasts to encourage critical thinking and…

This article introduces an assignment that will help instructors effectively teach media grammar and convergence to their students. Hybrid letter writing (HBL) is an experiential learning assignment where students learn about media grammar and convergence by experiencing it. The current modus operandi of teaching convergence and media grammar is…

Courses: Introduction to public speaking, advanced public speaking, hybrid/survey introduction to communication. Objectives: At the end of this activity, students will be able to (1) explain the elements of a speaking outline and discover these elements in real-world speech examples, (2) recreate outline formats effectively in their personal…

E-journaling invites students to reflect upon and synthesize their experiences, readings, discussions, and presentations in a series of electronic entries, usually viewed only by the student and the instructor. E-journaling assignments have become easier to complete and grade in the last few years because they are now supported by learning…

Courses: Visual Rhetoric, Visual Communication, Multiplatform Journalism, Advertising, Journalism, Public Relations. Objective: This unit activity requires that students analyze and produce imagery with the help of semiotic theory. Students will: (1) learn to connect theory with practice holistically by simultaneously practicing visual analysis…

Audience analysis is essential for creating successful messages across communication fields. The audience persona is an effective tool for understanding the characteristics and needs of a target audience. Through this unit activity, students experience the process of persona development, build skills in data collection and analysis, and gain…

Course: This assignment is a unit activity designed for use in a skills-focused undergraduate public relations, organizational communication, or crisis communication course. Objective: The goal of this activity is to increase students' understanding and ability to apply message design concepts in an unfamiliar context. Students will work…

This single-class activity provides an opportunity for students to understand qualities of the dark side of interpersonal communication better. To achieve this goal, students review a series of articles from "The New York Times'" "Modern Love" column. Students are introduced to the dark side of interpersonal communication and…

Courses: Organizational Communication; any advanced communication course that can benefit from using a case study approach. Objectives: This semester-long case study assignment asks students to write a case study around an organizational communication issue based on their empirical data collection of a real organization. Students are expected to…

Courses: Introduction to Communication, Interpersonal Communication, Communication Theory, and Health Communication across face-to-face, hybrid, and online formats. Objectives: Students will demonstrate an understanding of interpersonal communication concepts and theories by (1) identifying artifacts that illustrate the unique features of…

In this semester-long activity, I describe how to create a collaborative cabinet of curiosities that engages critical methods of inquiry as an alternative summative assignment. Courses: Communication Pedagogy, Gender and Communication, Performance Studies. Objective: The objective of this assignment is for students to identify and analyze how…

Courses: Business and Professional Communication, Persuasion. Objectives: Students demonstrate application of rhetorical invention and improved persuasive writing style through a brief, multi-draft writing activity.