Indicates that individualism-collectivism is related systematically to perceptions of communication in ingroup relationships, but its relationship to perceptions of communication on outgroup relationships is more complicated--a distinction between contextual and simple collectivism must be drawn. (NKA)

Provides the rationale for a systematic study of regional patterns of communication in the United States. Conceptualizes regionalism, appraises regional influences on communication, and establishes their significance. Describes regional development of the U.S. and proposes a program of regional research on U.S. communication. Examines deficiencies…

Examines Black Americans' attempts in the 1960s to achieve legitimacy and <equality>, defined as ideological commitment to promote "sameness" and "identity" explicitly through rhetoric of control. Investigates how the culturetypal rhetoric of Martin Luther King, Jr., and the counter-culture rhetoric of Malcolm X…