Colleges and universities are using innovative methods to improve services that affect the institution's enrollment-management function, primarily in registration and information management. Registrars' offices can also promote academic excellence by incorporating honors into transcripts, participate in student recruitment by providing timely…

This paper reviews a study of persistence patterns of first-time first-year students during 1986-90 in all public senior institutions (n=35) in Texas. The study provides data to assist student affairs practitioners to evaluate their own attrition problem and to compare and delineate their patterns from a statewide perspective. (GLR)

A university director of admissions's visit to high schools for military dependents in West Germany is described. The trip was made to encourage college application among dependent students and to assist them in receiving further information from the colleges of their choice. (MSE)

The University of Georgia's computer-based recruitment file of about 20,000 annual freshmen prospects has several primary sources: Georgia achievement award winners, names purchased from the College Board, and superior prospects who submit scores. The file can also record various student interactions with the admissions office and students'…

Proceedings of the 66th Annual Meeting of the American Association of Collegiate Registrars and Admissions Officers that relate to admissions, evaluation of credentials, financial aid, marketing and recruitment, and articulation agreements and practices are summarized. Names and institutions of conference participants are included. (MSE)

Proceedings of the 67th Annual Meeting of the American Association of Collegiate Registrars and Admissions Officers which relate to computer assisted operations, registration, records, and schedules are summarized. Names and institutions of conference participants are included. (MSE)

The high cost of compulsory admissions interviews and the lack of proven effectiveness in predicting academic success is discussed. Selective interviewing is seen as an effective compensatory device for overcoming culturally/racially biased test scores or grade point averages and as a recruitment mechanism. Suggestions for essay questions are…

Methods for combating declining applicant pools at women's colleges are discussed. Research suggests that effective student recruitment can be facilitated by the use of single-gender market niche as a means for differentiation and parent influence for promotion. Review of strategies currently used indicate these marketing methods are underused and…

This case study details some effective techniques the University of Hartford (Connecticut) uses for using data analyses to monitor marketing, recruiting, yield, financial aid packaging, first-year and transfer retention, and other key areas. The importance of teamwork and a unique collaborative approach to enrollment management is emphasized.…

Two studies of variables influencing graduate students' consideration and choice of school found positive association with university personnel was a prime enrollment motivator. Students' decision process has changed over time. Evidence suggests students prefer an institution that is "user-friendly," affordable, and committed to quality. Cost and…

The responsibility of the admissions office in recruiting and admitting foreign students includes providing adequate and accurate information about program availability, financial aid, costs, and academic requirements; providing special personnel for handling applications; considering providing English language training; and providing adequate…

Proceedings of the Sixth Annual Meeting of the Association of Collegiate Registrars and Admissions Officers that relate to nontraditional education and special programs are summarized. The names and addresses of conference participants are included. (SF)

A University of South Australia study investigated the relationship between perceptions of the university's research program and prospective students' decision to enroll. Freshmen (n=774) in 1994 at all six campuses were surveyed. Results indicate that among 13 college choice factors, quality of research program was ranked fifth, after career…

A discussion of student-employee management in the college admissions office looks at the philosophy underlying student use in this function, employee recruitment and hiring practices, training and compensation, monitoring of student-employee performance, and the personal and professional rewards of working with student employees in this context.…

Results of a survey of 141 presidents of private, liberal arts colleges concerning their planning strategies for moderating enrollment decline include information on faculty-student ratios, career programs, counselors, placement officers, admissions officers, financial aid administrators, and institutional positioning tactics and success. (MSE)