A survey of applicants to a major state university investigated whether students who accept (n=461) and decline (n=488) admission offers have different ways of evaluating the admission process. Contrary to expectation, accepters did not rate all elements of the process higher than decliners. Blacks and whites also differed in their perceptions.…

The practice of parents shopping around, and then bartering their son or daughter from college to college is discussed. Those schools with the smallest endowment or designated scholarship resources are the ones who will not be able to compete with the "discounts" of the larger schools. (MLW)

A study of 2,500 Boston College applicants accepted for fall 1977 revealed information about the college's applicant pool and drawing power that can be of assistance in policymaking and student recruitment. It also revealed information about application overlap and competition with other institutions in the same market. (MSE)

A simple and effective model for forecasting freshman enrollment during the application period is presented step by step. The model requires minimal and readily available information, uses a simple linear regression analysis on a personal computer, and provides updated monthly forecasts. (MSE)

A University of Toronto (Canada) study of medical school applicants accepting (n=784) and declining (n=255) admission identified influential factors. Some (living cost, location) cannot be affected by the institution. The institution has limited control of others (faculty size, school environment) but can influence applicant perceptions. One…

A survey of 117 physical therapy education programs investigated the admissions process, criteria, and interview procedures. Interviews were conducted at 67% of programs; mean applicant number was 115. Most used standard interview questions and provided interviewer training. A weighted variable system for making student selections, based on both…

Information wanted by college catalog readers was determined from a questionnaire in which 232 respondents rated as "essential,""useful," or of "no interest" each of 121 items. Forty-four items rated essential by at least 60 percent of the respondents are listed along with a statistical summary of all responses. (LBH)

A study examined the probability that students would apply to or attend Southwest Missouri State University without a freshman no-need scholarship, prospective students' awareness of these and other scholarships, the relative importance students attach to the scholarship, and the recruiting potential of the scholarship in various amounts. (MSE)

The principles and common practices of enrollment management efforts in colleges and universities are outlined, and institutional conditions favoring effective enrollment management are discussed. (MSE)

A guide to personal name customs in foreign countries is presented in order to help in U.S. college recordkeeping. It is recommended that foreign student's names be clarified at the beginning of their enrollment and that consistency be maintained throughout their records. (MSE)

Examines how economic disadvantage explains race bias in college admissions and attendance, addressing the possibility of reaching racial diversity through economically-based affirmative action. Discusses the possible validity of admissions measures, noting that financial barriers to attendance exist even among public colleges and reporting…

Reports a study that found that the average of the six grades applicants self-reported on the Student Descriptive Questionnaire (provided by the College Entrance Examination Board) is a rather good estimate of either the mean of the six grades that should have been reported or the mean of all grades on the applicant's transcript. (JT)

An inquiry letter from an "interested junior" at one institution was sent to 252 competitive institutions to learn about the competitors' responses and marketing practices. All responded. Sixty-one percent did not personalize the response; only 25 percent specifically addressed the request. The most competitive responses were from small, private…

After an unusual amount of negative publicity, California State University at Chico surveyed 500 freshmen and 250 junior transfer students and 500 students admitted but not enrolled concerning their perceptions of the publicity and reasons for attending or not attending. Results suggest the publicity had little influence. (MSE)

A new machine records system designed for the McMaster University's Office of the Registrar is described. The new system uses data received from the Ontario Universities' Application Centre, as well as data received directly from applicants. Effective use of the computer allows staff more time for counseling and providing information. (MLW)