Historically, community college enrollment is impacted by the economy--the better the economy, the less students seek a community college education. The enrollment at Marion Technical College (MTC) in Florida generally has followed this trend. Prior to COVID-19, the economy in the United States was seeing unprecedented growth and, thus, MTC's…

"While community college enrollment has generally declined by about 2 or 3 percent annually in recent years--due to some extent to the improving economy--some colleges have bucked the trend" (Ashford 2015). What made the difference? Like many community colleges, College of DuPage has been concerned with access and affordability. The…

Building on the principles of Enrollment Management (EM) and Strategic Enrollment Management (SEM), Anticipatory Enrollment Management (AEM) offers another level of managing enrollment: anticipating future enrollment. AEM is grounded in the basic principles of Customer Relationship Management (CRM) and includes strategic out-reach to parents and…

Enrollment management is an institutional function that has enjoyed burgeoning attention since the 1970s. The primary function of enrollment management is to control the size and composition of students within an institution. As the number of higher education institutions increased and as the number of high school graduates stagnated--particularly…

The techniques used by the Enrollment Management group at Boston College in reviewing enrollment through the year, predicting the attrition rate, and determining the number of new students to admit are outlined, and the data needs and manipulation are discussed. (MSE)

The most significant economic factors affecting public and private institutions during the next two decades are the economic characteristics, marketing differences, and cost behavior differences in the two sectors. An economic projection shows the private sector cannot survive the decline without sacrificing program quality to cut costs. (MSE)