ERIC Number: EJ222012
Record Type: Journal
Publication Date: 1980
Pages: N/A
Abstractor: N/A
ISBN: N/A
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Traditional Pricing or Something Else?
Epple, John H.
College Store Journal, v47 n3 p112-15 Apr-May 1980
It is argued tha alternate pricing methods for college textbooks--including net pricing, net billing, and single copy order pricing--would be detrimental to college bookstores. Publishers are urged to continue with the traditional method, and other publisher practices that could help bookstore managers are suggested. (JMD)
Descriptors: College Stores, Costs, Higher Education, Merchandising, Publishing Industry, Retailing, Textbooks
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
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