Analyzes demographic and financial trends affecting future student financial aid needs and considers some possible solutions, including expanding definitions of merit awards to include nondirect inducements for top high school students, prepaid tuition plans sponsored by the federal government, and using information technology to store and…

Reflections on the profession of admissions officer include the need for sharing of information within the profession, the admissions officer as enrollment manager, the role of intercollegiate athletics, and merit scholarships. (MSE)