Harvard Goes Public.

Weil, Henry

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Peer reviewed

ERIC Number: EJ138265

Record Type: Journal

Publication Date: 1976

Pages: N/A

Abstractor: N/A

ISBN: N/A

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Harvard Goes Public

Weil, Henry

Change, 8, 5, 20-21, Jun 76

"Harvard Magazine," an alumni publication which entered the public market for national consumption in 1974, now has a circulation of 52,000 and a $100,000 annual deficit but hopes to be self-supporting by 1980. Rationale and format are described. (JT)

Descriptors: Alumni, Higher Education, Periodicals, Private Colleges, Public Relations, Publicize, Publishing Industry, School Publications

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