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Apocalyptic vs. Strategic Planning.
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Frances, Carol – Change, 1980
A management of decline approach is contrasted with a model based on strategic planning and contingency budgeting for higher education. The strategic planning model is seen as a broader, more effective approach based on an assessment of what outcomes could be if enrollment strategies were effective in attracting students. (MLW)
Descriptors: Catholic Schools, Church Related Colleges, College Planning, College Students