Basic Business and Economics: Consumer Education at the Collegiate Level.

Jackson, Barbara

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Peer reviewed

ERIC Number: EJ167253

Record Type: Journal

Publication Date: 1977

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Basic Business and Economics: Consumer Education at the Collegiate Level

Jackson, Barbara

Business Education Forum, 32, 1, 22,25, Oct 77

Offers guidelines for the development of a sequential college consumer education curriculum designed to help students develop competencies needed to assume roles of leadership as consumer advocates. Included are five recommended topics of study, six cognitive learner behaviors, and guidelines for the selection of activities. (SH)

Descriptors: College Curriculum, Consumer Economics, Consumer Education, Curriculum Development, Guidelines, Higher Education, Leadership Training, Learning Activities

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Audience: Practitioners

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