Surveyed high school students (N=184) to establish relationships between use of and attitudes toward used clothing and attitudes toward the ecology and economy. Results showed that as use increased, attitudes and economic and ecological concerns also became more positive, although 50 percent of the students disliked wearing used clothing. (JAC)

Used classical conditioning theory of learning to predict attitudes of junior high students toward spending for designer jeans. Found that students were likely to say that in comparison to the nondesigner jeans, they would spend more for the designer jeans, select them more often as gifts, and purchase them more often for themselves. (Author/ABB)