This study followed the development of visual preferences in a single infant from birth to 10 weeks of age. The stimuli used were 5 x 10 item arrays of squares of lines in which a 3 x 3 target matrix of the other figure type (line or square) was embedded. The direction of first fixation and the total time spent looking at each side were determined…

The main purpose of this study was to determine whether partially imposed imagery can be faciliatative in children's oral prose learning at an age where fully induced imagery is not. The results of this experiment are somewhat consistent with this speculation. While kindergarten subjects benefited only with fully imposed imagery, second grade…

This experiment examined developmental changes in the ability of infants to learn conceptual categories regarding the human face. A total of 108 infants, aged 18, 24, and 30 weeks, were habituated to (1) the same face in the same orientation, (2) the same face in differing orientations, or (3) different faces in different orientations. All…

This study was designed to: (1) investigate differential responding to stimuli that differ along a continuum of degree of discrepancy from a familiarized standard; and (2) attempt to determine if infants will show response decrement and recovery to conceptual categories. Fifty-five infants at two age levels (10 and 16 weeks) were familiarized with…

The information processing terms "content" and "address" are used to describe structural differences between the constructs of individual identity and identity in the equivalence sense. In both cases a sameness relation is established in spite of specific differences. The resulting constructs of identity are known to be…

Public information campaigns serve a primary role in contemporary American society to promote more active citizen involvement. When the U.S. government seeks to influence its citizens, it can use mass media to help produce systematic social change, particularly visual communication derived from rhetoric. Rhetorical criticism includes…

Scholars in the field of communication theory and research have ignored and problematized the relationship between sign and meaning. This paper discusses the relationship in order to catalogue the different positions taken and to investigate the work that gets done from these positions. In the "brute sense data" or physicalist position, the…

Paivio's Dual Coding Theory has received widespread recognition for its connection between visual and aural channels of internal information processing. The use of only two channels, however, cannot satisfactorily explain the effects witnessed every day. This paper presents a study suggesting the presence a third, kinesthetic channel, currently…

This study measured unilateral, tachistoscopic naming reaction times of 30 normal and 30 reading-disordered children (mean age of 9.3 years) to objects representing two levels of picture vocabulary age. Reading disabled subjects are enrolled in the Reading Center, a diagnostic and treatment program for disabled readers at Bowling Green State…

This study assessed whether redundant stimuli are beneficial in motor performance, and how redundant information is processed, using 11 male and 11 female undergraduate students. A minimum information tracking task was presented to subjects on a computer in seven conditions. Overall, evidence seems to point to enhanced performance when information…

A multi-method approach to the diagnosis of attention deficit hyperactivity disorder was investigated for the purpose of developing an assessment model that could detect the subjects' level of functioning within Mirsky's (1987) four phases of attention and to determine if the primary distractors were by auditory, visual, or combined stimuli.…

In order to discover reader reactions to color on a newspaper page, specifically eye movement and overall opinion of the paper, identical pages were created and printed by the "St. Petersburg Times" (Florida). The content of fifteen front pages, six lifestyles pages, and three sports front pages were nearly identical, differing only in the kind…

Children's temporal comprehension was assessed after viewing a television program containing flashbacks that shifted the events to much earlier times. Flashbacks were marked or not marked with sound effects, and time relations were represented with either dreamy dissolves or abrupt camera cuts. A total of 64 children, equally distributed by sex…

A study examined the expectation that videotaped male models would be rated similarly to ratings previously found in research literature for red, blue, and monotone hues, and high, medium, and low levels of color saturation. Using a Graeco-Latin Square design, the ratings of 147 subjects (communications students at the University of Utah) were…

The processing of mental structures in perception appears to be serial, in that viewers can fill in missing parts from an impoverished stimulus following a top down process. To investigate the effects of unfamiliarity, complexity, and legibility on object and layout perception of unfamiliar stimuli, ten subjects were shown one of four ribbon…