The first roadblock encountered in an effort to develop an interdisciplinary communications skills course at the university level was the discovery that no suitable textbooks exist for such a course. First, texts widely used for basic speech courses do not attempt to incorporate written and spoken communication, much less computer skills. Second,…

Readability formulas can be useful tools in accomplishing their primary purpose--to give very general estimates of difficulty. Unfortunately, there has been a great deal of misunderstanding regarding their use, which has resulted in misuse and abuse. The formulas were designed to be applied post hoc to existing materials. They were not intended to…

It is noted that current methods of textbook selection are characterized by subjective judgments and faddish trends. It is felt that rarely in the process of selection are research findings that are available or principles of educational psychology seriously considered. A systematic selection process of entire series of textbooks, based on the…

The survey step in the SQ3R study reading strategy consists of scanning the reading material and its organizational features to establish the nature/magnitude of the reading task and to formulate guidelines for accomplishing that task. When the chapters of six history textbooks were examined for the presence, absence, and number of organizational…

The prevalence of sex role stereotyping in school readers, textbooks, workbooks, and reading materials used from kindergarten through college must first be recognized by students and teachers as well as by authors, illustrators, and publishers. Teachers should then work to foster environments and experiences in which females and males are equally…

In the area of textbook selection, a school board should (1) establish a policy based on the feelings of the community, the law, and the board's views; (2) determine whether administrative guidelines reflect board policy; (3) check whether textbook choices are based on those guidelines; and (4) consider appeals in book complaint cases. Everyone…

One of the most important decisions speech communication basic course directors make is the selection of the textbook. The first consideration in their choice of text should be whether or not the proposed text covers the units integral to the course. A second consideration should be whether or not the text covers the special topics integral to the…

Developing a curriculum is a task that is often discounted in many school corporations during the course of selecting new textbooks. Most school corporations simply adopt a publisher's text and design a curriculum around it. This paper describes some fundamental elements of an effective public-relations program and ways in which the elements can…

This study focuses on designing a content analysis method that is real to daily instructional practice. The research questions explore the trends in conducting textbook content analysis method in science educational research, and how these trends address daily instructional needs. This paper also includes a review of literature on the role of…

Faced with a market that puts a premium on newness, artwork, and copyright date, the textbook industry seems to have been forced into a hectic textbook revision cycle in which improvement in instructional quality takes a poor second place to more superficial changes. While educators think they are getting newer, different, and, therefore better…

Intended for primary school teachers involved in social studies instruction, this paper offers guidelines for selecting and using children's literature to teach social studies concepts. The paper first deals with selecting children's literature works, presenting basic considerations relating children's developmental stages to characteristics of…

American educational institutions have used the literature of a few Anglo men to represent American literature. The problem of this one-sided presentation was alleviated somewhat during the 1960s when publishers began to offer some works of ethnic writers, especially for elementary school children. This was the result of influence by the civil…

Cloze tests assess the readability of a book for students in a far more personal way than formulas or standardized tests of reading comprehension. The cloze procedure reflects the total language abilities in the following ways: familiarity with sentence structure, context clues, and vocabulary, and the ability to draw inferences from written…

The research reported in this paper identifies the "core curriculum" and "optional curriculum" suggested by widely used textbooks of elementary school mathematics and describes the influence of each on teacher autonomy in selecting the content of instruction. Preliminary analyses suggest that the "core curriculum" is generally consistent with…

"Practical rhetoric" is a narrowing of classical rhetoric because it no longer shapes public opinion but is increasingly shaped by it, specifically by special interest groups formed around and geared to what a selected audience wants to hear. In the teaching of composition, this pluralism of rhetoric leads to fragmentation and specialization, and…