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| Blood, R. Warwick | 1 |
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Download full textBecker, Lee B.; Blood, R. Warwick – 1983
A study conducted in Columbus, Ohio, assessed the importance of voter uncertainty in motivating media use and use of specific campaign information. Data were collected from a telephone survey of 540 persons registered to vote in Columbus or surrounding Franklin County. Decisional difficulty, likelihood of vote change, and knowledge about the…
Descriptors: Decision Making, Elections, Evaluative Thinking, Mass Media
