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Download full textSwanson, Douglas J. – 1995
A pilot study surveyed radio broadcasters in Arkansas, Missouri, Oklahoma, and Texas to further an understanding of their role as gatekeepers for public service announcements (PSA) to educate audiences about AIDS and bring about "safe" behavior. A total of 300 stations were in the sample. Respondents were asked to provide information…
Descriptors: Acquired Immune Deficiency Syndrome, Attitude Measures, Audience Response, Behavioral Objectives
La Pierre, Yvette – 1988
Times Beach, Missouri, a small town close to the Meramec River and about 25 miles from St. Louis, is now deserted due to contamination from dioxin, a contaminant generated during the production of some cleansers, herbicides, and pesticides. From November 30, 1982, until the end of January 1983, the "St. Louis Post-Dispatch" ran 55…
Descriptors: Content Analysis, Hazardous Materials, Local Issues, Mass Media Effects
