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Attitude Measures2
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Enger, John M.2
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Survey Questionnaire Format Effect on Response Rate and Cost per Return.
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Enger, John M.; And Others – 1993
The response rates of university graduates and the cost per return were studied for a 20-item questionnaire presented in 3 formats as follows: (1) a 2-page questionnaire with an accompanying self-addressed stamped envelope; (2) a condensed format with smaller type, on 1 page, with a self-addressed stamped envelope; and (3) the single-page…
Descriptors: Attitude Measures, College Graduates, Comparative Testing, Cost Effectiveness
Response Rate Effects of Three Questionnaire Formats.
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Enger, John M.; And Others – 1992
This paper compares the response rates of university graduates on the following three formats of a questionnaire: (1) a two-page questionnaire that is to be returned with an accompanying self-addressed stamped envelope; (2) a format using smaller type and condensed format to present the questionnaire items on a single page that is to be returned…
Descriptors: Attitude Measures, College Graduates, Comparative Testing, Educational Attitudes