Descriptor
| Course Content | 1 |
| Course Organization | 1 |
| Curriculum Development | 1 |
| Higher Education | 1 |
| Models | 1 |
| Public Relations | 1 |
| Research Methodology | 1 |
| Student Research | 1 |
| Undergraduate Study | 1 |
Source
Author
| Belvin, Robert | 1 |
| Botan, Carl | 1 |
Publication Type
| Reports - Research | 1 |
| Speeches/Meeting Papers | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Download full textBelvin, Robert; Botan, Carl – 1989
In response to the need for research methods training in the public relations undergraduate curriculum, this paper identifies the range of possible formats for a public relations research methods course (analyzing strengths and weaknesses for each) and recommends a hybrid format. The paper then identifies and compares different goals for research…
Descriptors: Course Content, Course Organization, Curriculum Development, Higher Education
