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Peer reviewedBrummett, Barry – Critical Studies in Mass Communication, 1988
Argues that texts may be especially rhetorically effective when the content, the medium used to convey the content, and the real life experiences that make the content relevant are formally or structurally similar. Suggests that formal linkage creates rhetorical effect, and uses Burke's theory of forms to explain the effect of formal links. (MS)
Descriptors: Audiences, Mass Media, Media Research, Pornography
Peer reviewedStefaniak, Greg – Journalism Quarterly, 1984
Concludes that the majority of Indiana state judges, prosecutors, and attorneys oppose having television cameras in courtrooms, primarily because of concern about the effects they would have on witnesses and jurors. (FL)
Descriptors: Attitudes, Court Judges, Court Litigation, Lawyers
Kiefl, J. B. – 1978
The content analysis of television has always been associated with unique procedural problems because television programming must be successfully captured and sampled before analysis can begin; some of the problems and recent advances in this area are reviewed, i.e., sampling, measurement, and the videotape equipment used in coding. An extensive…
Descriptors: Bibliographies, Broadcast Television, Content Analysis, Evaluation Methods
Download full textPark, Rolla Edward; And Others – 1976
The purposes of this study are (1) to estimate the number of commercial UHF television stations that are likely to come on the air between the present and 1990, and (2) to determine whether spectrum resources already allocated will be adequate in meeting this demand. Collaterally, the study seeks to determine whether some spectrum space now…
Descriptors: Broadcast Television, Cable Television, Certification, Commercial Television
Agostino, Don; Zenaty, Jayne – 1980
A telephone survey of randomly selected homes was conducted to locate current owners of videocassette recorders (VCRs) for a study of their VCR-associated television viewing of both public (PTV) and commercial (CTV) television, and a one-week TV activity diary was mailed to homes in 16 cities. Analysis of data from 250 completed diaries indicates…
Descriptors: Broadcast Television, Public Television, Television Research, Television Surveys
Lasker, Harry – 1973
In 1972, a study was undertaken to test the reactions of media-inexperienced children in the Jamaican highlands to their first exposure to video-cassette-delivered episodes of "Sesame Street." Children were randomly selected from three different age groups: three to five-year-olds, six to eight-year-olds, and nine to eleven-year-olds.…
Descriptors: Animation, Attention, Childhood Interests, Children
Peer reviewedKipper, Philip – Journal of Broadcasting and Electronic Media, 1986
Fixed and moving-camera videotaped versions of a scene were shown to adult participants to test hypothesis that perspective changes produced by television camera movement provide viewers with information about the environment being viewed not available to viewers of fixed images. Moving-camera viewers better understood and remembered a scene's…
Descriptors: Adults, Discriminant Analysis, Environment, Hypothesis Testing
