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Download full textGraduate Management Admission Council, 2023
The Prospective Students Survey is one of the Graduate Management Admission Council's (GMAC) keystone research programs. The global graduate management education (GME) community has relied on data from this survey to gain insights about candidates' decision-making processes when considering and applying to graduate business schools since 2009. The…
Descriptors: Foreign Countries, Masters Degrees, Business Administration Education, Student Recruitment
Graduate Management Admission Council, 2022
The Prospective Students Survey is one of the Graduate Management Admission Council's (GMAC) keystone research programs. The global graduate management education (GME) community has relied on data from this survey to gain insights about candidates' decision-making processes when considering and applying to graduate business schools since 2009. The…
Descriptors: Masters Degrees, Business Administration Education, Student Recruitment, College Applicants
Graduate Management Admission Council, 2022
The Prospective Students Survey is one of the Graduate Management Admission Council's (GMAC) keystone research programs. The global graduate management education (GME) community has relied on data from this survey to gain insights about candidates' decision-making processes when considering and applying to graduate business schools since 2009. The…
Descriptors: Masters Degrees, Business Administration Education, Student Recruitment, Administrator Education
Graduate Management Admission Council, 2021
Each month, the Graduate Management Admission Council (GMAC) surveys a random sample of individuals who three months prior registered on mba.com--the GMAC™ website for prospective graduate business students. Their survey responses provide an inside look into the decision-making process of people currently considering applying to a graduate…
Descriptors: Masters Programs, Graduate Study, Business Administration Education, Administrator Education
Graduate Management Admission Council, 2022
The Prospective Students Survey is one of the Graduate Management Admission Council's (GMAC) keystone research programs. The global graduate management education (GME) community has relied on data from this survey to gain insights about candidates' decision-making processes when considering and applying to graduate business schools since 2009. The…
Descriptors: Masters Degrees, Business Administration Education, Student Recruitment, Administrator Education
Graduate Management Admission Council, 2020
Each month, the Graduate Management Admission Council (GMAC) surveys a random sample of individuals who three months prior registered on mba.com--the GMAC™ website for prospective graduate business students. Their survey responses provide an inside look into the decision-making process of people currently considering applying to a graduate…
Descriptors: Masters Programs, Graduate Study, Business Administration Education, Administrator Education
Peer reviewed
Direct linkCattaneo, Mattia; Horta, Hugo; Malighetti, Paolo; Meoli, Michele; Paleari, Stefano – Higher Education Quarterly, 2019
Due to significant government cuts to Higher Education funding in Southern European systems, their already underfunded universities were forced to increasingly compete for students as sources of additional revenue. Concurrently, families and students that continued to afford participation in Higher Education became more selective when choosing a…
Descriptors: Foreign Countries, College Students, Student School Relationship, Economic Factors
Hazenbush, Matt – Graduate Management Admission Council, 2022
The annual Application Trends Survey from the Graduate Management Admission Council (GMAC) provides the world's graduate business schools with data and insights to understand current trends in applications sent to graduate management education (GME) programs. This year's summary report explores application volume trends by program type and world…
Descriptors: Business Administration Education, Educational Demand, Masters Programs, Graduate Students
Vetrova, Ekaterina A.; Kabanova, Elena E.; Medvedeva, Natalia V.; Jukova, Evgeniya E. – European Journal of Contemporary Education, 2019
The present article describes the main tools for promoting the educational services in the Russian State Social University, such as advertising in the media, outdoor advertising, exhibitions and fairs, open days, master classes, round tables, conferences and seminars, internet advertising, social networks, communities in social networks, and…
Descriptors: Universities, Marketing, Advertising, Web Sites
Choudaha, Rahul; Caruthers, Devina – Graduate Management Admission Council, 2021
The Graduate Management Admission Council (GMAC) conducts the annual Application Trends Survey (ATS) of business school admissions offices around the world to offer timely insights into the demand for graduate management education (GME). This survey aids admissions, recruitment, and marketing professionals in understanding the candidate pipeline…
Descriptors: Business Administration Education, Educational Demand, Masters Programs, Graduate Students
Choudaha, Rahul – Graduate Management Admission Council, 2020
The Graduate Management Admission Council (GMAC) conducts the annual Application Trends Survey (ATS) of business school admissions offices around the world to offer timely insights into the demand for graduate management education (GME). This survey benefits admissions, recruitment, and marketing professionals in understanding the candidate…
Descriptors: Business Administration Education, Educational Demand, Masters Programs, Graduate Students
Rincón, Virginia; Barrutia, Jon – European Journal of Education, 2017
In the current context of globalisation it seems inevitable that the international openness of universities would also lead to efforts to attract foreign students. In the case of Spain, this is more necessary, insofar as the drop in population, the existence of other quality educational offerings, and the greater number of public and private…
Descriptors: Higher Education, Universities, Foreign Countries, Educational Quality
Garwe, Evelyn Chiyevo – International Journal of Educational Management, 2016
Purpose: It is considered a mystery by many people that, despite charging significantly higher fees when compared to public institutions, research has shown an increase in the demand and enrolments at private higher education institutions. The purpose of this paper is to investigate the critical factors considered by students when deciding to make…
Descriptors: Foreign Countries, Private Colleges, Case Studies, Educational Demand
Cheng, Ming Yu; Mahmood, Amir; Yeap, Peik Foong – Journal of Higher Education Policy and Management, 2013
Malaysia is becoming an increasingly active player in international education and ranks as the 11th largest exporter of education in the world. Malaysia's recognisable advantages in the international education market include its strategic location between the East and the West, cultural diversity, and a relatively stable socio-economic…
Descriptors: Regional Characteristics, Foreign Countries, International Education, Educational Demand
Cheung, Alan C. K.; Yuen, Timothy W. W.; Yuen, Celeste Y. M.; Cheng, Yin Cheong – International Journal of Educational Management, 2010
Purpose: The main purpose of this study is threefold: to analyze the current conditions of higher education services offered in the three target markets; to conduct market segmentation analysis of these markets; and to recommend the most appropriate market entry strategies for Hong Kong's education service providers. Design/methodology/approach:…
Descriptors: Foreign Countries, Urban Areas, Higher Education, Educational Demand
